New cinema-themed hotel to debut in United Arab Emirates at Aloft Dubai City Centre Deira

Posted: 18-May-17 10:00

Majid Al Futtaim has announced plans to open the first cinema-themed hotel in the United Arab Emirates. The shopping mall operator revealed that is planning to launch the concept at Aloft Dubai City Centre Deira in Dubai, a project that is being developed by Marriott International. The rooms will be cinema-themed and there will be an outdoor VOX Cinema.

New cinema-themed hotel to debut in United Arab Emirates at Aloft Dubai City Centre Deira

Majid Al Futtaim, the shopping mall operator in the United Arab Emirates, has announced plans to open the first cinema-themed hotel in the region. The company is planning to launch the concept at the Aloft Dubai City Centre Deira in the city of Dubai.

In a development with Marriot International, the hotel, which is currently under construction in Dubai, will have a cinematic themed floor with 25 standard guest rooms and four suites, as well as an Outdoor VOX Cinema. The first seven levels of the building have been completed, and the second stage of development will start next month, with a planned opening for early 2018.

Connected to the iconic City Centre Deira, our latest hotel property with its themed-cinema concept is designed to bring a vibrant new ambience and experience for diners and travellers alike, delivering on the increasing demand for experiential travel and leisure.”

Stated Robert Welanetz, the CEO of Majid Al Futtaim – Properties.

Aloft Dubai City Centre Deira will have a total of 304 guest rooms, including 29 upscale suites. The four cinema-themed suites will feature décor inspired by famous movies, from superheroes to Bollywood favourites.

Guests staying at the new luxury hotel can enjoy access to a large collection of films, TV screens, projectors and state-of-the-art sound systems, so they can enjoy a word-class cinema experience. There will also be an all-season outdoor cinema, and event space that can be used for meetings or special events, including film screenings.

Facilities at the Aloft Dubai City Centre Deira include a variety of dining outlets and bars where guests can enjoy international and local cuisine. These include the Aloft brand’s signature W XYZSM outlet with music and drinks, a speciality dining venue, the Re:Mix Lounge for light refreshments, and the 24-hour ‘grab and go’ café, Re:FuelSM by Aloft.

Majid Al Futtaim is a company based in Dubai that operates shopping malls, retail outlets and leisure centres in 13 countries across the Middle East and Africa. The company operates Ski Dubai, the Mall of the Emirates, and 129 cinema screens under the VOX Cinemas brand.

Aloft is a brand owned by Starwood Hotels and Resorts Worldwide, with properties that are located in central vibrant city locations. The brand focuses on modern lifestyle and technology, and guests can enjoy open spaces, pool tables, complimentary wireless internet, live music, and state-of-the-art technology including SPG keyless room entry. 

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