Aeroflot and Jumeirah partnership to offer travellers amazing perks

Posted: 02-Aug-16 13:05

Prestigious Dubai-born hotel chain Jumeirah and Russian state airline Aeroflot recently signed an agreement that will greatly benefit their most faithful travellers. This partnership grants members of the Aeroflot Bonus loyalty programme the chance to earn one mile per dollar spent at any of Jumeirah's 22 properties around the world, a new initiative that will certainly add satisfaction to their experience.

Aeroflot and Jumeirah partnership to offer travellers amazing perks

Two of the most successful companies in the international tourism industry, Aeroflot airline and Jumeirah hotel chain recently formed a partnership in the interest of enhancing the experience of their most loyal customers. From this moment, members of the Aeroflot Bonus loyalty programme are presented with the opportunity of earning one mile per dollar spent at any of Jumeirah’s 22 hotels and resorts across the globe.

In addition, the Dubai-born hotel emporium will offer 5000 miles to Aeroflot Bonus members who stay at any Jumeirah property for 15 nights or more a year. These points will be based on eligible rates that comprise consecutive nights or a cumulative number of stays. Once travellers have earned them, these additional miles can be spent on the award ticket, upgrade or exchange for the numerous awards of the programme partners.

Currently boasting over 5 million members, the Aeroflot Bonus Programme is the largest of its kind in Russia and CSI countries (Commonwealth of Independent States formed when the former Soviet Union totally dissolved in 1991). This loyalty programme intends to encourage and reward frequent flyers by presenting them with miles on every trip. Members earn miles, depending on the rate and distance of the flight, for the journeys they take with Aeroflot Group and companies of SkyTeam Alliance.

Jumeirah Group’s chief commercial officer, Alison Broadhead stated this agreement would prove beneficial for both sides, but more importantly for travellers:

“We are delighted to announce our partnership with Aeroflot – Russia’s flagship carrier and one of the largest airline groups in Europe. Jumeirah’s hotels and resorts in Dubai and other countries such as London, the Maldives and Mallorca, have always been popular with Russian visitors and this partnership provides significant potential for Jumeirah Group to reach affluent Russian travellers - the country is one of our top source markets.”

An international luxury hotel chain and part of Dubai Holding, Jumeirah Group is regarded among the most lavish and modern hotel chains in the world. Jumeirah's portfolio includes absolute jewels like the Burj Al Arab, Jumeirah Emirates Towers and Jumeirah Beach Hotel, summing up a total of 22 hotels and resorts across Europe, Middle East and Asia, a number which is soon to keep growing. Properties in Oman, Jordan and Abu Dhabi will open their doors in the near future.

This partnership is ultimately amazing news for Dubai, Jumeirah’s top destination and one of Aeroflot’s most important cities. The novelty comes after Qatar Airways unveiled its Premium Lounge in Concourse D in Dubai International Airport in May this year, and Emirates airline added sixth daily flight from Heathrow to Dubai International on February, 2016.


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